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CONTENT SPOTLIGHT

Welcome to Kates-Boylston content spotlight. As a service to our customers, we provide this web site as a free education and research tool. It will aid your quest for solutions to current or approaching business problems or needs.

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The Cremation Business Blueprint for Funeral Professionals: PART 1

Change or Prepare to Go Away: Tradition is a watchword in funeral service, so getting staff to embrace new ideas can be difficult. Chip Eichelberger, an author and motivational speaker who has worked with companies including Wells Fargo, State Farm and Campbell Soup Co., shares his strategies to get your employees ready to embrace the new cremation landscape. Read more...

When It’s High Time For High Tech

Most small business owners know having the proper technology can help their enterprises prosper. However, many of them have technology that is out of date or nonexistent, which doesn’t surprise Ramon Ray, a New Jersey based technology and business consultant and founder of Smallbiztechnology.com. Ray says that there are a variety of reasons why entrepreneurs neglect their firms’ computer and phone needs. Read more...

Funerals of the Famous: Pope John Paul II

In the June 2016 issue of American Funeral Director magazine, we highlight the National Museum of Funeral History’s new exhibit, “The Making of a Saint.” Included is the elevation of Pope John Paul II to sainthood. His life and death was chronicled in a special Funerals of the Famous article published in the May 2005 issue of American Funeral Director available now to download. Read more...

What Do You Want Me to Do if You Die?

As a funeral director, you have the opportunity to initiate conversations that start by asking a simple question – “What do you want me to do if you die?” These 10 words can open up a conversation for people who want to talk about their deaths but were unsure how to start the conversation. Read more...

Why Pre-need Matters More Than Ever

For many of today’s market-leading funeral homes, an active pre-need program is a key component of success. These firms are also doing right by their client families by responding to their needs and educating them about their options. In Homesteaders’ Why Pre-need Matters More Than Ever article, you’ll learn how your pre-need program can help you maximize profitability, earn future business and gain more client referrals. Read more...

Doing Business Better in 2016

New Year's resolutions aren't just for your personal life. As the 2016 business year dawns, it’s a good idea to take stock of what you are doing to maximize your business’s growth. We reached out to industry experts and asked them to share some advice for doing business better in the new year – and beyond. Read more...

Responding to a Crisis

Heroin deaths in the U.S. hit 10,574 in 2014 – more than five times the number of heroin-related deaths 10 years earlier, according to the National Institute on Drug Abuse. And, as the death toll has risen, so have the number of people fighting to raise awareness of what is happening. Among those on the front line are a number of funeral directors who have gotten tired of burying young people before their time and feel compelled to take action. Read more...